UNICOS (United Cosmeceuticals GmbH) started its exhibitions journey in 2022 with one of the most innovative events, Beauty Istanbul. Beauty Istanbul was held on September in Istanbul Congress Center, for the third time in history. It is one of the biggest events in the beauty and cosmetic industry, with 680 exhibitors from 59 different countries! It is also one of the most international events having only the trade visitors from 157 countries.
Istanbul is a great door from Europe to Middle East and Asian markets and we immediately noticed the benefits. Thanks to the amazing location of Istanbul, quality and diversity of our contacts and visitors was high! Because of that, we can proudly say that this event was really productive for us in many matters.
The Middle Eastern market is really potential and interesting for us, demand is growing from month to month. Thanks to Beauty Istanbul, we have a great understanding about the current market situation especially in the Middle-East and deeper connections to reach our targets there.
"UNICOS (United Cosmeceuticals GmbH) experience at beauty Istanbul was great. We had the chance to present our innovative products and ideas to new contacts and distributors. We achieved a great feedback about our dermatological science and research from many points of view. It is always fascinating to share our skincare intelligence and passion."
– Elena Labanti, R&D Manager
All in all, Beauty Istanbul was a great and productive event for us and the organizational structure of the fair was fantastic. We met professional visitors from different parts of the world and additionally to great contacts and connections, we were delighted to see and share our passion with other professionals of our field!